What is WAP?
Well WAP stands for Wireless Application Protocol and enables mobile phone users to access internet content. Through a Browser on your mobile phone a WAP enabled website offers users the ability to view your site content easily on their mobile phone.
Why is WAP important to implement into your site?
Without a dedicated WAP page for your website viewers from their mobile won't be able to view the content on your site easily. If you have used your mobile browser before you know when a website isn't WAP friendly when it is difficult to view any of the content or even click on any links.With the percentage of the population using mobile phones continuing to rise it is only necessary that websites be enabled for mobile viewing.